In today’s highly competitive SaaS landscape, the pressure is on for software companies to do more with less. To stay in the lead, it’s essential for product companies to find ways to optimize their tech costs without sacrificing quality or innovation. One way to achieve this is by taking a cost optimization approach. This involves taking a holistic view of the product development lifecycle and identifying areas where costs can be reduced without compromising top priority objectives.
Think about it this way: though we’d all love to build a rocket to get to a coffee shop fast, many times the more practical thing you need to get to your destination is a bike. By prioritizing initiatives that amplify your investments in technology, you can ensure that you are making the most of your resources.
Ready to get started? Let’s start with understanding different tech cost optimization strategies and what you can do right now to get more value from your software development investments.
Many folks tend to confuse cost reduction and cost optimization, but they are two very different ideas. Cost cutting is a one-time measure taken in order to reduce expenses. For example, you may switch to a cloud service provider that offers cheaper solutions for you or choose a cheaper plan if your product doesn’t use the full potential of your current plan.
Cost optimization, on the other hand, is a continual process of reducing costs in order to maximize business value. This is especially important in software development since there are always a wide range of new features to choose from and budgets can balloon quickly.
Software companies, in particular, need to be structured around cost optimization in order to be successful. By continually evaluating expenses, they are able to reinvest those savings into other areas of the product and build at a much faster rate.
Here’s a handful of statistics that help highlight the need for cost optimization:
Overall, introducing tech cost optimization strategies promises to open a growth potential to SaaS businesses to maximize their resources.
Next, let’s define the elements of the framework to identify the areas that could benefit the most from tech cost optimization.
Need help optimizing your development costs? We’d love to put our expertise to work for you.
Not all cost-saving measures are equal. Some initiatives may offer significant savings and positive impact, while others may come with a high price tag but low reward. This is where a cost-benefit analysis can be helpful. By objectively assessing the potential benefits and drawbacks of a cost-saving measure, you can make an informed decision about whether or not to pursue it.
The following assessment framework can be especially helpful in the early stages of planning, when you may have many different ideas on the table. By ranking each option according to its benefit, cost, risk, and viability, you can quickly narrow down your options and focus your efforts on the most promising initiatives. In short, a cost-benefit analysis is a valuable tool for any startup founder or product leader who wants to optimize their bottom line.
Your tech team is your main resource to achieve your software development goals. Startups usually have limited budgets, so they should be sure that their team is highly professional and motivated to grow with the company. Proper planning, remote team culture and time management should aim to reduce waste and increase the motivation of the team.
Right-sizing, auto-scaling provisioning, and cost-aware optimization are among the activities influencing the company’s performance and value growth. The lower the infrastructure spending, the higher the profit. However, tech infrastructure is also critical to the business objectives to drive top-line growth. That means cost optimization initiatives should not interfere with other company priorities.
Optimizing a service’s cost requires transparency in every component involved in its delivery. In fact, it is quite common that companies have no such visibility. For example, hybrid computing is common practice for most companies and services across the board can be transferred or deployed via public cloud services. But some companies fail to really understand what has been moved to the cloud already and what has the potential to do so in order to save costs.
Whenever possible, each startup should seek to eliminate over-provisions in their infrastructure, but this of course is easier said than done. Initially, it’s difficult to estimate the best resources available in order to allocate new tasks and applications. Even if your software product is running properly at the initial stage, the tools necessary to keep it running will likely change over time. Therefore, it is important to continually assess and optimize (or decommission) overall assets.
The most cost-efficient approach involves the identification of the cost structure of your operations. By separating costs into each individual component it’s easy to compare several alternatives with different costs in order to see which are of higher priority.
Automating tasks can save the team’s effort and concentration for more creative work. It goes beyond testing automation (ie QA efforts) and continuous integration and delivery. We’ve all experienced the frustration of trying to concentrate in the face of distractions so seek to automate manual tasks wherever possible.
Any business that wants to stay ahead of the competition needs to have a clear cloud-first strategy. This means making the most of cloud-based solutions in order to improve efficiency, productivity, and an enhanced cost optimization process.
There are many advantages to adopting a cloud-first approach. Perhaps the most significant is that it eliminates the need for on-premise data management. This frees up technology teams to focus on more important business activities. Cloud-first policies also help companies reduce operational costs, produce faster delivery times, meet evolving customer demands and pursue innovative opportunities.
Offshoring is one traditional way to optimize technology talent costs. Global scale makes it possible to build offshore software development teams in a region that’s best for your needs and easy on your budget. However, you will need to invest in recruiting and operations overhead first or make sure you can trust a company that will hire top technology talent on your behalf.
84% of CFOs expect to spend more on personnel costs in 2022, according to the Gartner 2021 CFO Capital Allocation Survey. Yikes! As a result, a critical part of your tech cost optimization strategy is a cost-efficient but highly effective software development team.
Because TurnKey was founded by serial software startup entrepreneurs, we have a profound understanding of all the key pains of a startup, particularly as it relates to offshore development; as a result, we created a formula for how to build stellar remote development teams from day one.
One important way we do this is through our Yourshore model, which is a cheaper/faster/better version of offshoring.
Yourshoring means that our recruiting model is hyper optimized for startups and high growth companies. We custom recruit your entire dedicated development team, provide you with super transparent pricing, and then help give you the tools to dramatically reduce churn.
In other words, this is YOUR fully dedicated team, built entirely around YOUR needs, working within YOUR rules, and embedded in YOUR culture.
And we are headquartered in Silicon Valley so you always have someone local to call for any reason and at any time. We are YOUR partner.
A rigorous approach to cost management is essential for any product organization that wants to optimize value. And such prioritization makes it easier for budget holders to rank which software development costs to cut and which initiatives to fund. By taking such an approach to cost management, startups and high growth companies can be more efficient and effective in how they use their resources in the pursuit of software nirvana.
We are the offshore development experts—and we’d love to collaborate on all your cost optimization strategies.
The ultimate goal of a cost optimization process is to maximize the value a software company derives out of its investment in development.
It is possible to achieve significant savings by rethinking existing software development processes and adopting more efficient methods of delivering services. This requires a careful analysis of where costs are being incurred and how they can be reduced without affecting the quality or quantity of the services provided. When done correctly, the strategic optimization of development expenses can help companies do more with less, making the most of their limited resources.
The 8 best practices of tech cost optimization are: master planning and time management, aligning projects with company priorities, gaining awareness of your hybrid tech environment, operational tools rationalization, establishing cost structures, automating manual tasks, cloud-first policy adoption, and using remote work (particularly offshore software developers) effectively.
The first step is to identify the goals of cost optimization with the proper internal decision makers. Then define all the financial benefits and potential risks, and weigh these against the time and investment requirements. Next, rank order the initiatives based on biggest bang for the buck. Finally, share the findings across the company’s functions and consult with leadership to begin executing against the most promising initiatives.
To successfully implement the cost optimization framework in software development, focus on improving transparency, ensuring flexibility, creating accountability, reducing waste, and rationalizing your toolset.
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